Hughes Flooring is a flooring specialist and fitting company based in Cheltenham, serving residential and commercial clients across Gloucestershire.
The Brief
Founder Oliver approached me to create a complete brand identity for his new startup flooring business. As a sole trader with ambitions to expand and take on employees, Oliver needed a professional brand that would give potential customers confidence in his expertise and attention to detail. In a competitive local market, the brand needed to position Hughes Flooring as reliable, skilled and professional from day one.
The Solution
I developed a sleek, professional logo and brand identity that communicated quality craftsmanship and attention to detail. The clean, modern aesthetic elevated Hughes Flooring above typical trade competition, helping the business appear established and trustworthy even as a new startup.
I designed and built a website that showcased Oliver's work and made it easy for potential clients to understand his services and get in touch. The cohesive branding extended across business cards, van signage and marketing materials, creating a consistent professional presence.