Liz Scott is an award-winning Manchester-based children's and YA book PR consultant with 20 years' experience working with UK publishers to deliver creative, impactful campaigns across picture books, middle grade and young adult fiction.
The Brief
Liz approached me to create a brand identity and website that would showcase her services and expertise in the competitive world of publishing PR. She had one specific request: that her logo and branding be inspired by her favourite pen, a personal touch that would make her brand distinctively hers.
The Solution
I developed a sophisticated yet playful brand identity that reflects Liz's passion for children's literature and her professional expertise. The pen-inspired logo became the centrepiece of a cohesive visual system that balances creativity with credibility, appealing to both publishers and authors. The custom Squarespace website showcases her impressive portfolio and makes it easy for potential clients to understand her services and get in touch.